Sequence advise The Picture Production Company on its sale to SDI Media

With offices in London and Los Angeles, PPC is one of the world’s leading producers of marketing collateral and content for the global film industry; creating, producing, localising and delivering marketing assets across multiple international media platforms. So far this year they have worked across 322 film titles, producing over 15,000 individual marketing assets, in 39 different languages and distributed across 60 countries.

Smedvig Capital have been shareholders in PPC since 2010 and have supported the team in a major transformation of the business, most notably through the growth of the marketing localisation offering. Smedvig Capital was founded in 1996 and has invested over £800m of internal capital. Smedvig Capital invest £2-15m in fast-growing innovative businesses; focusing on those that are technology enabled with ambitious teams and the potential to become market leaders.

SDI Media is the world’s leading localisation provider of dubbing, subtitling and media services, utilising the largest owned and operated network of recording studios worldwide. SDI Media offers clients an end-to-end localisation solution for theatrical, broadcast, digital, interactive and new media platforms using a comprehensive suite of customisable localisation applications.

“PPC has been a successful investment for Smedvig, with a lot of hard work from the management team, and the exit process ensured all of that value creation was crystallised. Sequence has great sector expertise in media and used it to access a wide range of potential buyers including internationally; they were also there to support the team as needed throughout the process”

Robert TomsSmedvig Capital Partner

“The Sequence team were really hands-on throughout the process and great to work with. We look forward to continuing to grow PPC globally as part of SDI Media”

Ben NichollsPPC CEO

“This transatlantic transaction illustrates how Sequence uses its sector knowledge to identify international acquirers and its expertise to execute cross-border transactions. We wish Ben, Maria and the rest of the PPC team the best of luck in the next phase of the company’s growth”

Toby RamsdenSequence Partner

“PPC has been a successful investment for Smedvig, with a lot of hard work from the management team, and the exit process ensured all of that value creation was crystallised. Sequence has great sector expertise in media and used it to access a wide range of potential buyers including internationally; they were also there to support the team as needed throughout the process”

Robert TomsSmedvig Capital Partner

“The Sequence team were really hands-on throughout the process and great to work with. We look forward to continuing to grow PPC globally as part of SDI Media”

Ben NichollsPPC CEO

“This transatlantic transaction illustrates how Sequence uses its sector knowledge to identify international acquirers and its expertise to execute cross-border transactions. We wish Ben, Maria and the rest of the PPC team the best of luck in the next phase of the company’s growth”

Toby RamsdenSequence Partner