Sequence advise Money.co.uk, the leading price comparison website, on its sale to ZPG Plc for up to £140 million

Money.co.uk is one of the UK’s leading financial comparison websites, allowing consumers to compare thousands of deals from over 600 providers across more than 60 product categories including mortgages, loans, credit cards, bank accounts and insurance. The business has a strong brand position with over 2 million visits per month to its website.

ZPG Plc owns and operates some of the UK’s most trusted property and household-related digital brands including Zoopla, uSwitch, PrimeLocationand Hometrack. The acquisition is structured with an initial payment of £80 million on a cash-free, debt-free basis, plus a performance-based earn-out of up to £60 million. Following completion, Money.co.uk will continue to operate as a standalone brand and platform, headed up by Chris Morling, Founder & CEO of Money.co.uk.

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“I am very proud of what we have achieved over the last nine years. We have developed a strong brand and loyal following and are looking forward to the next phase of our growth. ZPG has led the way as an innovative digital consumer champion and we are looking forward to helping even more households make better-informed decisions as part of the ZPG family. We were delighted with the advice we received from Sequence. We have known the team for a number of years and they guided us through the whole process, enabling us to achieve this successful outcome.”

Chris MorlingFounder & CEO of Money.co.uk

“We are pleased to have advised Money.co.uk on this major transaction. This transaction represents another successful deal for Sequence in digital media and specifically the price comparison space, where we continue to advise the leading independent businesses. Chris and his team have developed a fantastic business and we look forward to seeing Money.co.uk grow further as part of ZPG.”

Toby RamsdenSequence Partner

“I am very proud of what we have achieved over the last nine years. We have developed a strong brand and loyal following and are looking forward to the next phase of our growth. ZPG has led the way as an innovative digital consumer champion and we are looking forward to helping even more households make better-informed decisions as part of the ZPG family. We were delighted with the advice we received from Sequence. We have known the team for a number of years and they guided us through the whole process, enabling us to achieve this successful outcome.”

Chris MorlingFounder & CEO of Money.co.uk

“We are pleased to have advised Money.co.uk on this major transaction. This transaction represents another successful deal for Sequence in digital media and specifically the price comparison space, where we continue to advise the leading independent businesses. Chris and his team have developed a fantastic business and we look forward to seeing Money.co.uk grow further as part of ZPG.”

Toby RamsdenSequence Partner